I didn’t start this to sell perfumes. I started it to prove one truth. You don’t need 10 scents to be remembered. You need one that defines you. At Frag N Fume, we don’t play the numbers game. We create one product at a time. No second batch. No discount. No mass production. When it’s sold out, it’s over. That’s the code we live by.
— Rafay Rizwan
Founder, Frag N Fume